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"In the US, 85% of ethnic Chinese still marry other Chinese, but there is no good platform to connect this group of people.” “Both the process and the notion for dating in Chinese culture is quite different than those of the US and most of the western world,” Anita Tsai of 2Red Beans explained.
“For example, many Chinese still consider ‘dating’ a much greater commitment than their US counterpart. They were married 99 days after their first date, and just had their first baby.
Dating as well as marriage services has become an increasingly profitable industry in recent years.
“China is going through the process of rapid urbanization in which the old channels of match-making no longer work for people who originally came from the countryside or small towns,” Gong Haiyan told Xinhua.
This makes it possible for members to look for a partner who lives in the same neighbourhood, or goes to the same karaoke bar.
, depicting Chinese bachelors in their 30s in a desperate search for spouses, has topped audience ratings, according to Xinhua.“Like many entrepreneurs,” said 2Red Beans co-founder Q Zhao, “I started 2Red Beans with my friends to solve our own problems—finding dates which eventually lead to life partners.” Founded in 2010, and modeled after JDate, a dating site for Jewish Singles, 2Red Beans is an online dating site for the Chinese diaspora or “Overseas Chinese.” It boasts almost 500,000 members, of whom 70 percent use simplified/traditional Chinese as their default site language, 30 percent were born in North America, and only 2 percent are non-Asian.